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The University of Southampton
Southampton Business School

Dr Itiel Dror 

Visiting research fellow

Dr Itiel Dror's photo

Dr Itiel Dror is Visiting research fellow within Southampton Business School at the University of Southampton.

Dr Dror is Principal Consultant for Cognitive Consultants International Ltd. His academic work relates to theoretical issues underlying human performance and cognition. His research examines the information processing involved in perception, judgment and decision making. Dr. Itiel Dror has published dozens of peer-reviewed scientific articles and serves as Associate Editor and on the Editorial Boards of several scientific journals.

Research interests

Dr. Dror's speciality is in taking the most theoretical scientific understanding of the human mind, brain and cognition, and translating it into practical and tangible ways to improve human performance and decision making in real world domains. This applied research and consultancy has primarily focused on enhanced cognition through training, decision making, and use of technology. For example, Dr Dror has advised how to use technology (e.g., interactive videos, web design, gaming) to make training more effective, helped organisations understand the cognitive aptitudes and skills needed for specific task performance (and designed tools useful to predict job performance and for selection & screening), developed ways to minimize expert examiners’ vulnerability to confirmation and other cognitive biases, and conducted research and training on how to best utilize technology in the workplace.

The applied research and consultancy has taken place in a variety of countries and has included governmental bodies (such as the UK Passport and Identity Services; the US Air Force; and Police Forces in the UK, the US, the Netherlands and Israel) and commercial companies (such as Orange, Deutsche Bank, PWC, and IBM), as well as providing expert reports and testimonies in court cases (such as in the Levi Bellfield case in the High Criminal Court at the Old Bailey in London).

For further details: Cognitive Consultants International Ltd

Dr Itiel Dror
Southampton Business School, University of Southampton, Highfield, Southampton SO17 1BJ, UK
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