The University of Southampton
Courses

MANG6130 Strategic Management

Module Overview

Strategic management is central to the operation of a variety of businesses in different sectors and environments. The creation of a strategy and the management of its implementation are important in developing businesses that can create and sustain a competitive advantage. In a competitive global environment, understanding strategic principles, tools for analysis and techniques for implementation are of great importance to managers, to assist them in enhancing firm performance. This module will provide you with an overview of issues relevant to corporate and business strategy. It aims to introduce and evaluate major concepts and techniques of strategic analysis, strategy formulation, strategic actions/choices and strategy implementation. Students are encouraged to analyse and think critically as well as apply some of the introduced concepts and tools. You will be encouraged to develop your knowledge of strategic management by gaining an intellectual appreciation and understanding of the differing schools of strategic thought, which will in turn underpin subject understanding. An intellectual application of these theories together with the self-development of your own ideas will be utilised to demonstrate transferability of skills via a series of practical case applications.

Aims and Objectives

Module Aims

This course module offers an overview of issues relevant to corporate and business strategy. It aims to introduce and evaluate major concepts and techniques of strategic analysis, strategy formulation, strategic actions/choices, leadership and strategy implementation. Students are encouraged to analyse and think critically as well as apply some of the introduced concepts and tools.

Learning Outcomes

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

  • Understand and evaluate the important concepts and techniques of strategic analysis, strategy process and the content of business and corporate strategy
  • Demonstrate an understanding of the relevant strategy concepts in theory and practice
Transferable and Generic Skills

Having successfully completed this module you will be able to:

  • have the opportunity to develop a number of key skills including study & learning skill, oral and written communication, working in small groups, critical analyses and decision making, problem analysis and presentation skills
Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

  • Analyse critically different strategic concepts and tools
  • Deploy different strategic concepts and tools

Syllabus

Strategic Management: An Introduction • Nature and Definition of Strategy • Strategic Management in Different Context Strategic Analysis (National & International Context) • Analysing the Environment • Resources, Competences and Strategic Capability • Stakeholder Expectations and Organisational Purpose Strategic Choice • Strategy Formulation & Strategic Decision Making Process • Bases of Strategic Choice • Strategic Options

Learning and Teaching

Teaching and learning methods

Teaching methods include • lectures, • guided background reading, • discussions, • exploration of case studies, papers, • newspaper articles and videos. Learning activities include • case study examinations • problem-solving exercises • group discussions

TypeHours
Teaching12
Independent Study63
Total study time75

Resources & Reading list

Hitt, M., Ireland, R., & Hoskisson, R. (2016). Strategic Management: Competitiveness & Globalisatio. Concepts only.. 

Johnson, G., Scholes, K. & Whittington, R. Exploring Strategy: text only. 

Assessment

Formative

In-class activities

Summative

MethodPercentage contribution
Examination  (2 hours) 70%
Group Assignment  (3000 words) 30%

Repeat

MethodPercentage contribution
Examination  (2 hours) 100%

Referral

MethodPercentage contribution
Examination  (2 hours) 100%
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