The University of Southampton
Courses

MANG6277 Global Strategies for Growth

Module Overview

The aim of this module is to give you a practical grounding in the skills necessary to present a clear and concise business report.

Aims and Objectives

Module Aims

The module sets out strategies and mechanisms for successfully growing entrepreneurial/innovative businesses. It takes a fresh perspective on the topic by covering functional areas (including strategy, entrepreneurship, international business, and finance) within the context of strategic thinking. Central to this module is an advanced appreciation of global growth strategies, and how they can be successfully implemented in complex and ever-changing global markets. Aims Obtaining successful and sustainable growth is one of the key challenges for entrepreneurs and innovators. This module aims to develop your understanding of key areas that are critical for the successful growth of an entrepreneurial/innovative organisation. The module introduces the key challenges encountered by growing businesses, and it delivers an understanding as to the strategic pathways which entrepreneurs/innovators can use to overcome the challenges at different stages of their venture’s growth. The module stresses the importance of a dynamic strategy which is appropriate to the growth life cycle. The module takes a global perspective on growth and enables you to acquire a deeper understanding of internationalisation and the changing global environment.

Learning Outcomes

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

  • The drivers, types and stages of growth in different regional and national contexts;
  • The key challenges which a growing organisation faces, utilising an integrative perspective including strategy, entrepreneurship, international business and finance;
  • The dynamic nature of strategy and strategic management across the lifecycle of growth-oriented entrepreneurial/innovative businesses;
  • Different strategic pathways which assist entrepreneurs/innovators in successfully meeting the challenges of growth in a global environment
Transferable and Generic Skills

Having successfully completed this module you will be able to:

  • Recognise that in many situations there are a range of alternatives which should be evaluated;
  • Self-manage the development of learning and study skills, both individually and as part of a collaborative learning group;
  • Contribute successfully to a peer work group;
  • Apply research skills to synthesise, analyse, interpret and critically evaluate information from a range of sources
Subject Specific Practical Skills

Having successfully completed this module you will be able to:

  • Understand and evaluate the range of opportunities for, and challenges of, growth for entrepreneurial/innovative organisations;
  • Evaluate the range of strategic options that are available for the successful growth of organisations across the lifecycle in a global context;
  • Appraise strategies for growth in an integrative perspective including strategy, entrepreneurship, international business and finance
Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

  • Understand and apply appropriate theoretical concepts, models, tools and techniques which facilitate appropriate strategies for growth;
  • Evaluate alternative approaches to strategies for growth and their appropriateness to different entrepreneurial/innovative organisations in a global context

Syllabus

The topics covered in this module will include: • Introduction to key topics on competitiveness and strategy: sources of competitive advantage; resources and capabilities, isolating mechanisms • Competitive advantage and strategy in a global context • Growth process: stages and types of growth, vertical integration, diversification, and internationalisation; developing and adapting business models; strategy at different stages of the life-cycle • International expansion strategies: exporting, licensing, joint ventures, franchising, mergers and acquisitions, wholly owned subsidiary, offshoring and outsourcing, and exit strategies • Growth barriers and challenges: global context of culture and regulation

Special Features

There will be two guest lectures in the course of the module. There are no additional costs associated with these lectures for the students.

Learning and Teaching

Teaching and learning methods

Lectures, interactive case studies, problem-solving activities, directed reading, and private/guided study. Learning activities include • Introductory lectures • An individual assignment • Group work including a group presentation • Case study / problem solving activities • In class debate and discussion • Private study • Use of video and online materials Class activities, such as problem solving activities, discussions and use of case studies will provide opportunities for you to gain feedback from your lecturer and/or peers about their level of understanding and knowledge prior to any formal summative assessment. Feedback on the coursework will normally be provided through a written report for each individual/group within four weeks of the submission date.

TypeHours
Independent Study126
Teaching24
Total study time150

Resources & Reading list

Beck, Thorsten, A. S. L. I. DEMIRGÜÇ-KUNT, and Vojislav Maksimovic (2005). Financial and legal constraints to growth: does firm size matter?. The Journal of Finance. ,60 , pp. 137-177.

Robson, Paul JA, and Robert J. Bennett (2000). SME growth: the relationship with business advice and external collaboration. Small Business Economics. ,15 , pp. 193-208.

Merson, Rupert (2011). Guide to Managing Growth: Strategies for Turning Success Into Even Bigger Success. 

Besanko et al. Economics of Strategy. 

Evans, D (1987). Tests of alternate theories of firm growth. Journal of Political Economy. ,95 , pp. 657-674.

Calvo, José L (2006). Testing Gibrat’s law for small, young and innovating firms. Small Business Economics. ,26 , pp. 117-123.

Liu, Jin-Tan, Meng-Wen Tsou, and James K. Hammitt (1999). Do small plants grow faster? Evidence from the Taiwan electronics industry. Economics Letters. ,65 , pp. 121-129.

Roper, Stephen (2013). Entrepreneurship. A Global Perspective. 

Reichstein, Toke, and Michael S. Dahl (2004). Are firm growth rates random? Analysing patterns and dependencies. International Review of Applied Economics. ,18 , pp. 225-246.

Spulber, Dan (2011). Global Competitive Strategy. 

Gundry, Lisa K. and Jill R. Kickul (2007). Entrepreneurship Strategy: Changing Patterns in New Venture Creation, Growth, and Reinvention. 

Daniel Spulber (2011). Global Competitive Strategy. 

Johnson,G., Whittington, R. and K. Scholes (2010). Exploring Strategy Text & Cases. 

Assessment

Formative

Coursework

Summative

MethodPercentage contribution
Case study  (3000 words) 70%
Group presentation  (20 minutes) 30%

Repeat

MethodPercentage contribution
Case study  (4000 words) 100%

Referral

MethodPercentage contribution
Case study  (4000 words) 100%
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