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Dr Rob Angell BA(Hons), MSc, PhD

Associate Dean International and Associate Professor in Marketing Research

Dr Rob Angell's photo

I am Associate Dean International of the Faculty of Social Sciences and Associate Professor in Marketing Research in Southampton Business School. Previously I was Senior Lecturer at Cardiff University.

My research interests span advertising, sponsorship and retailing, and I have a passion for quirky research methods and methodologies.

My ideas have been published in many of the top journals in the field, including: Journal of Retailing, Harvard Business Review (HBR), Journal of Advertising, Journal of Advertising Research, Plos One, European Journal of Marketing, and more. I am a co-author of two Routledge anthologies (one on humour and advertising, the other on the future of managing food).

My passion is truly teaching and students and I have won many teaching awards, including the 2020 SUSU Most Engaging Lecturer Award.

Research interests

Advertising, Media Multitasking, Sponsorship, Food Retailing

PhD Supervision:

I am open to PhD applications

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Book Chapters



Measuring Marketing Effectiveness (UG, PG)

UG Dissertations


Dr Rob Angell
Southampton Business School, University of Southampton, Highfield, Southampton SO17 1BJ, UK

Room Number : 2/3017

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