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The University of Southampton

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Phone:: (023) 8059 1856
Email:: R.Angell@soton.ac.uk

Dr Rob Angell BA(Hons), MSc, PhD

Associate Dean International and Associate Professor in Marketing Research

Dr Rob Angell's photo

I am Associate Dean International of the Faculty of Social Sciences and Associate Professor in Marketing Research in Southampton Business School. Previously I was Senior Lecturer at Cardiff University.

My research interests span advertising, sponsorship and retailing, and I have a passion for quirky research methods and methodologies.

My ideas have been published in many of the top journals in the field, including: Journal of Retailing, Harvard Business Review (HBR), Journal of Advertising, Journal of Advertising Research, Plos One, European Journal of Marketing, and more. I am a co-author of two Routledge anthologies (one on humour and advertising, the other on the future of managing food).

My passion is truly teaching and students and I have won many teaching awards, including the 2020 SUSU Most Engaging Lecturer Award.

Staff Member

Department of Digital and Data Driven Marketing

Research

Publications

Teaching

Contact

Research interests

Advertising, Media Multitasking, Sponsorship, Food Retailing

PhD Supervision:

I am open to PhD applications

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Articles

Books

Maon, F., Lindgreen, A., Vanhamme, J., Angell, R., & Memery, J. (Eds.) (2018). Not all claps and cheers: Humor in business and society relationships. (1 ed.) Routledge.
Lindgreen, A., Hingley, M. K., Angell, R., & Memery, J. (Eds.) (2016). A Stakeholder approach to managing Food: Local, National, and Global Issues. (1 ed.) (Food and Agricultural Marketing). Routledge. https://doi.org/10.4324/9781315565262

Book Chapters

Angell, R. J., Gorton, M., Memery, J., & White, J. (2018). Did you get it? Newsjacking: what it is and how to do it well. In F. Maon, A. Lindgreen, J. Vanhamme, R. Angell, & J. Memery (Eds.), Not All Claps and Cheers: humor in business and society relationships (pp. 111-116). (Not All Claps and Cheers). Routledge. https://doi.org/10.4324/9781315277288-8
Maon, F., Lindgreen, A., Vanhamme, J., Angell, R. J., & Memery, J. (2018). Foreword and acknowledgement. In F. Maon, A. Lindgreen, J. Vanhamme, R. J. Angell, & J. Memery (Eds.), Not All Claps and Cheers: Humor in Business And Society Relationships (pp. XXV-XXXIII). Routledge.

Letters/Editorials

Marder, B., Angell, R. J., Akarsu, T., & Erz, A. (2022). The contemporary face of word-of-mouth in B2B contexts: new technologies, practices and challenges. Industrial Marketing Management, 106, A7-A11. https://doi.org/10.1016/j.indmarman.2022.09.011
Lindgreen, A., Campelo, A., & Angell, R. (2016). Introduction to the special issue on Co-management of Purchasing and Marketing. Industrial Marketing Management, 52, 4-5. https://doi.org/10.1016/j.indmarman.2015.07.009

Review

Angell, R. J. (2011). Book review: The Aging Consumer: Perspective from Psychology and Economics. International Journal of Market Research, 53(3), 439-440. https://doi.org/10.2501/IJMR-53-3-439-440

Measuring Marketing Effectiveness (UG, PG)

UG Dissertations

Dr Rob Angell
Southampton Business School, University of Southampton, Highfield, Southampton SO17 1BJ, UK

Room Number : 2/3017

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