The University of Southampton
Southampton Business School

Dr Katia Pina PhD

Lecturer in Strategy and Innovation

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Dr Katia Pina, Lecturer in Strategy and Innovation.

Katia Pina is a Lecturer in Strategy and Innovation at the Department of Strategy, Innovation and Entrepreneurship. While pursuing her PhD in Business Administration (University of Manchester), Katia worked as the Project Manager for an international project funded under the 7th Framework Programme of the European Commission. This three-year project (2013 to 2016) had a total budget of €2.5M and was focused on the economics and management of creativity, design and innovation.  Prior to joining academia, Katia worked as a management consultant for Deloitte Consulting (between 2006 and 2011) gaining experience on Human Capital strategy projects. She has been responsible for the operational coordination of several work streams, as well as daily client relationships.

As an academic, her research focuses on understanding innovation and competitiveness in the context of Knowledge Intensive/ Professional Service Firms; in particular, she is intrigued by how different knowledge bases lead to different innovation and performance outcomes. Since joining Southampton Business School, Katia has nurtured further her interest on how these firms behave also in terms of their eco-innovation and performance. Katia currently supervises two PhD students and has teaching experience at MBA, master and bachelor levels across different institutions, such as The University of Manchester, Singapore Institute of Management, Kent University and University of Southampton.

Research

Responsibilities

Publications

Teaching

Contact

Research interests

Katia’s current research focuses on Knowledge Intensive Business Services (KIBS) and Professional Service Firms (PSFs).

Some of the research questions she is investigating include:

  • Understanding what Knowledge Intensive Business Services (KIBS) and Professional Service Firms (PSFs) are, and how they compete and innovate;
  • Investigating diversity among KIBS/ PSFs and how this relates to differences in their behaviours. This focuses especially on the knowledge bases at the core of their activities;
  • Exploring and developing – conceptually, methodologically and empirically – the understanding of the knowledge bases typology at the level of firms;
  • Understanding human capital structures of KIBS/ PSFs and how this relates to their behaviours;
  • Understanding how these firms behave in terms of their eco-innovation and eco-performance.

Research Projects

Recent project (2013-2016): Project Manager for Cre8tv.eu

  • Project description: Cre8tv.eu - Creativity for Innovation & Growth in Europe, is a research project funded by the 7th Framework Programme of the European Commission and is being undertaken by an eleven partner European consortium (~55 researchers) involving universities and research institutes1 in eight European countries. This three-year project (February 2013 to April 2016) has a total budget of €2.5M and is focused on the economics and management of creativity, design and innovation.
  • Main tasks: Responsible for reporting to the Project Coordinator and the Project Management Board and for the day-to-day management of the project, specifically planning and organising the activities in order to ensure the efficient and effective use of resources, monitoring progress, ensuring timely reporting of deliverables and finances, and actively coordinating effective communications between the partners and stakeholders, including the Project Officer at the European Commission.

Affiliated Research Centres/group(s)

  • Member of the Manchester Institute of Innovation Research (The University of Manchester) (since 2011)
  • Member of the British Academy of Management (BAM) (since 2013)
  • Member of the Danish Research Unit for Industrial Dynamics (DRUID) (since 2013)
  • Member of the Creative Industries Federation (CIF) - The national membership organisation for the arts, cultural education & creative industries (since 2016)

 

Cre8tv.eu Project Manager

Project description: Cre8tv.eu - Creativity for Innovation & Growth in Europe, is a research project funded by the 7th Framework Programme of the European Commission and is being undertaken by an eleven partner European consortium (~55 researchers) involving universities and research institutes1 in eight European countries. This three year project (February 2013 to April 2016) has a total budget of €2.5M and is focused on the economics and management of creativity, design and innovation. 

Main tasks: Responsible for reporting to the Project Coordinator and the Project Management Board and for the day-to-day management of the project, specifically planning and organising the activities in order to ensure the efficient and effective use of resources, monitoring progress, ensuring timely reporting of deliverables and finances, and actively coordinating effective communications between the partners and stakeholders, including the Project Officer at the European Commission.

 

PhD Supervision

  • Takron Opassuwan (2017-current), Commercialisation activities at Universities: Evidence from Thailand
  • Wei Yin (2017-current), Corporate social responsibility in small and medium sized enterprises in China

Katia has teaching experience at MBA, master and bachelor levels across different institutions, such as The University of Manchester (UK), Kent University (UK), University of Southampton (UK) and Singapore Institute of Management (Singapore).

Current teaching responsibilities:

  • “Technologies that shape the business world I” (Module Leader)
  • “Consultancy Skills” (Module Leader)
  • “Application of Management Skills:  The Decision Maker (MBA module)”

 

Dr Katia Pina
Southampton Business School, University of Southampton, Highfield, Southampton SO17 1BJ, UK

Room Number:28/2027

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