The University of Southampton
Social Sciences: Sociology, Social Policy & CriminologyPart of Social SciencesPostgraduate study

Mr Luiz Valério P. Trindade MPhil in Business Administration (Uninove, Brazil, 2008), MBA in Marketing Management (EAESP-FGV, Brazil, 2001)

Postgraduate research student

Mr Luiz Valério P. Trindade's photo
Related links
Personal homepage

Mr Luiz Valério P. Trindade is a Postgraduate research student within Social Sciences: Sociology, Social Policy & Criminology at the University of Southampton.

Until the lions have their own historians, the history of the hunt will always glorify the hunter. (Chinua Achebe)

Even though my previous academic background on research level is on Business Administration, both my dissertation and a number of published papers that came afterwards were not focused on management issues. My previous research has dealt mostly with the absence of ethnic diversity in means of mass communication and the stereotyped and limited social representation of Afro-Brazilian individuals.

PROFESSIONAL AFFILIATIONS AND MEMBERSHIPS

VOLUNTARY WORK

I worked actively as volunteer along 08 (eight) years in a row on a social project in São Paulo called “The Future in our Hands” which aims at generating training opportunities for lower class young individuals learn a trade and get into the work market.

AWARDS

2008 – Social Leader (awarded by Instituto Votorantim)

2003 – Outstanding Lecturer (awarded by Rotary Club – Boituva, SP)

Research

Teaching

Conferences

Reviewer

Contact

Research interests

My main interest encompasses issues related to racial and ethnic relations, racist discourses concealed in disparagement humour, dissemination of racist and discriminatory discourses on social media platforms and the stereotyped representation of ethnic minority individuals (mainly Blacks) on means of mass communication.

PhD supervision

Dr. Bindi Shah | Dr. Laura Lewis | Dr. Charlie Walker

MPhil in Business Administration

Universidade Nove de Julho, Brazil, 2009

Dissertation: Participation and Social Representation of Afro-Descendant Individuals Portrayed on Brazilian Magazines Advertisements: 1968 – 2006

Supervisor: Dr. Claudia Rosa Acevedo

MBA in Marketing Management

EAESP-FGV, Brazil, 2001

Invited Speaker | Title: “Laugh out of Place & City of God” | University of Southampton, May 2017

Lecturer | Module: “Race & Ethnicity in Society” | University of Southampton, February/May 2017

Seminar Leader | Module: “Understanding Everyday Life” | University of Southampton, October/December 2016

Seminar Tutor | Title: “No laughing matter. The use of Facebook to conveying degrading humour” | The Brilliant Club | June/September 2016

Invited Speaker | Title: “Laugh out of Place & City of God” | University of Southampton, May 2016

Trindade, L. V. P. (2017). It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. Discontinuities and Resistance in Latin America. University of Leeds (UK), 26th and 27th June

Trindade, L. V. P. (2017). It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. Racism, Nationalism and Xenophobia Conference. University of Gdansk (Poland), 8th and 9th June

Trindade, L. V. P. (2017). It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. VI Oxbridge Conference on Brazilian Studies. University of Cambridge (UK), 27th May

Trindade, L. V. P. (2017). It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. PGR Conference. University of Southampton (UK), 17th January

Trindade, L. V. P. (2016). It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. Latin America in Transformation: Bridging Disciplinary Boundaries. University of Newcastle (UK), 29th and 30th June

Trindade, L. V. P. (2016) It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. V Oxbridge Conference on Brazilian Studies. University of Oxford (UK), 21st May

Trindade, L. V. P. (2016) It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. British Sociological Association Annual Conference. Aston University (UK), 6th to 8th April

Trindade, L. V. P. (2016) It is not that funny. Critical analysis of racial ideologies embedded in racialized humour discourses on Facebook in Brazil. PGR Conference. University of Southampton (UK), 12th January

Trindade, L. V. P. (2015). It is not that funny. Old racist ideas and beliefs in the new era of social media: a critical analysis. CREN International Interdisciplinary Doctoral Conference. Romanian Association of Young Scholars (Bucharest, Romania), 25th and 26th September

Trindade, L. V. P. (2015). Why so serious? How “innocent” racialized contribute to shape distorted identities of Black Brazilians. CREN Annual Conference. The University of Sheffield (UK), 19th June

Trindade, L. V. P. (2015). It is not that funny. Analysis of the role played by humour as a subtle communication tool to position Black individuals on undervalued social places in Brazil. REPS – ‘Race’, Ethnicity and Post-Colonial Studies PhD Symposium. London School of Economics (UK). 4th June

Trindade, L. V. P. (2015). Brazilian Afro-descendant individuals’ perceptions of racial stereotypes and the strategies to cope with it. XII Conlab. (Lisbon, Portugal), 1st to 5th February

Acevedo, C. R.; Trindade, L. V. P.; Tamashiro, H. (2014). Racism in children’s advertisements: two content analysis studies in Brazil. XVIII International ISA Congress. (Yokohama, Japan), 13th to 19th

Trindade, L. V. P.; Acevedo, C. R. (2011). Content analysis of Brazilian afro-descendant women portrait on printed advertisements. 40th EMAC Conference. (Ljubljana, Slovenia), 24th to 27th May.

Trindade, L. V. P.; Acevedo, C. R. (2008). Participation and social representation of afro-descendants individuals portrayed on Brazilian magazines advertisements: 1968 – 2006. Latin America Advances in Consumer Research. (São Paulo, Brazil), 8th August.

Ad hoc reviewer for the 2014 North America Association of Consumer Research Conference held in Baltimore, MD, USA. 23rd – 26th October

Ad hoc reviewer for the 2013 North America Association of Consumer Research Conference held in Chicago, IL, USA. 3rd – 6th October

Ad hoc reviewer for the 2012 North America Association of Consumer Research Conference held in Vancouver, BC, Canada. 4th – 7th October

Ad hoc reviewer for the journal Revista Brasileira de Marketing - REMark (ISSN 2177-5184), São Paulo, Brazil, since 2011.

Ad hoc reviewer for the Journal of Research in International Business and Management – IJBM (ISSN 1833-3850), Toronto, Canada, since 2011.

Ad hoc reviewer for the 2011 North America Association of Consumer Research Conference held in St. Louis, MO, USA. 13th – 16th October

Ad hoc reviewer for the journal Ciências Sociais em Perspectiva (ISSN 1677-9665), Paraná, Brazil, since 2010.

Ad hoc reviewer for the 2009 North America Association of Consumer Research Conference held in Pittsburgh, PA, USA. 22nd – 25th October

Mr Luiz Valério P. Trindade
Sociology, Social Policy, Criminology University of Southampton Southampton SO17 1BJ United Kingdom
Mr Luiz Valério P. Trindade's personal home page
Share this profile Share this on Facebook Share this on Google+ Share this on Twitter Share this on Weibo

We use cookies to ensure that we give you the best experience on our website. If you continue without changing your settings, we will assume that you are happy to receive cookies on the University of Southampton website.

×