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The University of Southampton
Web Science Institute

Digital Futures

Our research focuses on how the digital transformations of today are shaping the future, and how we might intervene in these processes to support an inclusive and productive outlook for all. Our work contributes directly to understanding digital inequalities and to supporting the processes of digital inclusion, democratic innovation, and civic participation, and explores how new combinations of humans and machines might contribute to this, using examples such as Wikipedia.

Social Machines

Social Machines are Web-scale systems in which humans and machines play complementary roles in achieving a desirable outcome.

Social Media Analytics

Social Media Analytics combine innovative computational and social science research methods understand the real world from the digital traces of people and organisations in social media.


QROWD offers local government and transportation businesses innovative solutions to improve mobility, reduce traffic congestion and make navigation safer and more efficient.

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