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Postgraduate research project

PhD scholarships in digital and data driven marketing

Fully funded (UK and international)
Type of degree
Doctor of Philosophy
Entry requirements
2:1 honours degree View full entry requirements
Faculty graduate school
Faculty of Social Sciences
Closing date

About the project

Southampton Business School has an ambitious quality-driven strategy of growth and our research is recognised throughout the global academic community. 

We are seeking talented and motivated individuals with PhD proposals in marketing specific topics such as:

  • advertising
  • branding
  • consumer behaviour
  • digital and social media marketing
  • international marketing
  • relationship marketing
  • retail and marketing strategy in B2C, B2B and C2C contexts

We welcome applications that will develop an interdisciplinary approach to addressing real-world challenges. For example, enhancing organisational sustainability might require a combination of leadership, finance, governance, accounting, and strategy. 

You are invited to propose transformative research that challenges conventional disciplinary boundaries to help solve real-world problems. This will contribute to addressing the evolving challenges of business. 

You will have a creative and a collaborative spirit and create positive outcomes by bridging practice and intersectionality of disciplines. This will help prepare leaders and members of organisations for the future of work, business and entrepreneurship.

Potential supervisors

You are also advised to contact prospective supervisors with aligned research interests in advance. 

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