About the project
Southampton Business School has an ambitious, quality-driven strategy of growth. To enable world-leading research and generate knowledge that is recognised in the global academic community, we're awarding full PhD studentships to outstanding candidates.
We're looking for applicants interested in digital and data driven marketing. This studentship is for candidates with their own research proposal in a marketing-related area such as:
- consumer behaviour
- digital and social media marketing
- international marketing
- relationship marketing
- retailing and marketing strategy in business to consumer (B2C), business-to-business (B2B) and customer to customer (C2C) contexts
This project will start on 25 September 2023 with 3 years of funding. It's open to both UK and international students.