Email: paul.williams@soton.ac.uk
Address: B2, West Highfield Campus, University Road, SO17 1BJ (View in Google Maps)
Dr. Paul Williams is a Principal Teaching Fellow in the Department of Digital and Data Driven Marketing at the Southampton Business School.
Longitudinal Analysis of Service Attitudes in B2B Markets
Brand Charisma in Retail Service Environments
Cross-cultural Analysis of Service Performance
Marketing in the 21st Century
Services Marketing
Strategic Marketing
Dr. Paul Williams is a Principal Teaching Fellow in the Department of Digital and Data Driven Marketing at the Southampton Business School. Having started in industry with a career in sales and marketing, Paul then built a strong reputation in university higher education. For over 30 years, he has taught on world-class programs, and published internationally recognized research. At the same time, Paul has worked with many leading companies as a consultant, researcher, and executive educator. He has successfully delivered over 60 business-related projects around the world.