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Publications

Browse our publications catalogue to learn about our research.
Unlocking the Potential of the Salesperson in the Virtual Fitting Room: Enhancing the Online Retail Experience for Fashion Brands
Eirini Bazaki & Vanissa Wanick, 2019
Type: conference
Exploring the impact of gamification on student engagement and involvement with e-learning systems
Imed Bouchrika, Nouzha Harrati, Vanissa Wanick Vieira & Gary Wills, 2019, Interactive Learning Environments
DOI: 10.1080/10494820.2019.1623267
Type: article
Serious game design for developing fluency in crowdfunding
Chris Buckingham, 2019
Type: thesis
Analysing cross-cultural design in advergames: a comparison between the UK and Brazil
Vanissa Wanick, Rima Dunn, Ashok Ranchhod & Gary Wills, 2019, EAI Endorsed Transactions on Serious Games, 18(1)
DOI: 10.4108/eai.13-9-2018.156150
Type: article
Cryptocurrencies in the Ludic economies: the case of contemporary game cultures
Leonardo Mataruna dos Santos & Vanissa Wanick, 2018
Type: bookChapter
Desdobrando o conceito de engajamento
Oliveira Thaiane & Vanissa Wanick, 2018, Revista do Programa de Pós-graduação em Comunicação, 12(2), 150-171
Type: article
Can visual familiarity influence attitudes towards brands? An exploratory study of advergame design and cross-cultural consumer behaviour
Vanissa Wanick, James Stallwood, Ashokkumar Ranchhod & Gary Wills, 2018, Entertainment Computing, 27(1), 194-208
DOI: 10.1016/j.entcom.2018.07.002
Type: article