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Postgraduate
Courses / Postgraduate / Fashion Marketing and Branding (MA)

Fashion Marketing and Branding (MA)

Award
Master of Arts
Duration
1 year
Course Type
Full-time
Campus
Winchester
Next course starts
September 2022

About this course

Develop essential career skills and industry knowledge on this master’s degree in Fashion Marketing and Branding course at the University of Southampton. You’ll gain in-depth understanding of the modern fashion world and learn from our academics’ research excellence and knowledge of the sector. You’ll be based in an art school, so you can put your skills into practice through collaborative projects with fashion design students.

This UK master’s course is ideal if you’re a business, management or marketing graduate who wants to specialise in fashion. It’s also a great opportunity if you’ve studied a creative subject and want to build your business skills. If you’re already working in the industry it could help you gain new specialisms to advance your career. 

On this MA you’ll develop knowledge of issues and trends in the modern fashion world such as: 

  • globalisation 
  • technological advances 
  • fast fashion 
  • sustainability 

Our professional links and proximity to London mean you’ll benefit from industry exposure right from the start, with guest lecturers from famous brands and study visits to London fashion events. 

Optional modules allow you to personalise your course to suit your interests or career ambitions. An individual project and report will give you the chance to demonstrate your research skills and industry insights. 

We place a strong emphasis on employability, with lectures and workshops aimed at helping you move into your chosen job role. After completing this course you’ll be in the perfect position to enter the global fashion marketing and branding industry, or follow your research interests at PhD level. 

Our graduates have gone on to careers with major high-street brands, in journalism, and in international advertising.

 

Course lead

Your course leader is Mike Bastin. His research focuses on the cultural, social and personal influences of fashion brand consumption. Read Mr Bastin’s staff profile to find out more about his work.

Course location

This course is based at Winchester.

Awarding body

This qualification is awarded by the University of Southampton.

Download the Course Description Document

The Course Description Document details your course overview, your course structure and how your course is taught and assessed.

Changes due to COVID-19

Although the COVID-19 situation is improving, any future restrictions could mean we might have to change the way parts of our teaching and learning take place in 2021 to 2022. We're working hard to plan for a number of possible scenarios. This means that some of the information on this course page may be subject to change.

Find out more on our COVID advice page.

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