Luxury Brand Management (MA)

You’ll need a 2:1 degree or accepted qualification in:

• business studies 
• management 
• marketing 
• art design 
• fashion management 
• design management

This course also requires you to have a minimum of 1 to 2 years’ luxury industry experience. You can have this from paid employment, or work experience and internships in relevant luxury industry companies.

Recognition of professional experience

You can also apply if you have professional experience. You’ll need to demonstrate significant relevant work experience within the relevant subject field.

We may ask you to an interview.

Got a question?

If you're not sure that you have the right experience or qualifications to get onto this course please contact our enquiries team; we're very happy to help.

This is a one-year, full-time degree course running from September to September.

You'll study taught modules in semesters 1 and 2, followed by independent study for your final project. You'll complete your final project in the summer, over the last few months of the course.

Want more detail? See all the modules in the course.

Learning

During our brand management masters we'll encourage you to reflect on your progress and learn from this. You’ll receive formative assessment throughout the course to help you focus your studies. 

You'll learn through a combination of methods, including:

• lectures, seminars, and tutorials
• workshops and field trips
• independent study
• presentations
• group work
• interactive exercises

Assessment

We'll assess you through different methods including: 

• essays
• critical papers
• a consultancy project presentation and report
• reflective statements
• your final project write-up

Dissertation

You’ll need to complete an independent 10,000-word final project (dissertation).

Focusing on a contemporary luxury brand management issue, you will investigate this issue/area of research to prepare a final project, critically analysing and commenting on the ideas and viewpoints of others, together with those of your own.

Academic Support

We intentionally keep student numbers low on this course, which results in a close-knit group and means you’ll receive plenty of support from your peers and tutors. You’ll have a personal academic tutor, who is the first point of contact for advice about academic or other matters.

You’ll also have access to the wide range of University student services should you need them, including visa information, advice on money matters, and welfare or academic support.

Graduates from this programme will typically find employment in a variety of different careers associated with luxury marketing and brand management including: 

• account handlers 
• marketing executives 
• marketing managers 
• consultants 
• brand managers 
• marketing communication experts  
• executive/management level roles within the luxury and marketing industry

Our graduates find employment opportunities within these roles either working for agencies or their clients and in some cases choose to operate as freelance consultants within their chosen careers. Many of our graduates also go on to start their own companies.

Careers services at Southampton

We're a top 20 UK university for employability (QS Graduate Employability Rankings 2019). Our Careers and Employability Service will support you throughout your time as a student and for up to 5 years after graduation. This support includes:

• work experience schemes
• CV/resume and interview skills workshops
• networking events
• careers fairs attended by top employers
• a wealth of volunteering opportunities
• study abroad and summer school opportunities

We have a vibrant entrepreneurship culture. You'll be able to take advantage of:

• our dedicated start-up incubator, Futureworlds
• a wide variety of enterprise events run throughout the year
• our partnership in the world’s number 1 business incubator, SETsquared

Tuition fees

Fees for a year's study:

• UK/EU students pay £21,000.
• International students pay £21,000.

Check fees for other versions of this course.

Deposit

When you accept your offer to study on this course you’ll be asked to pay a deposit. This is non-refundable. The deposit amount is:

• UK/EU students: £250
• International students: £1,000

Full terms and conditions and details of how to pay this deposit will be sent to you in your offer letter.

What your fees pay for

Your tuition fee covers the full cost of tuition and all examinations.

10% alumni discount

If you’re a graduate of the University of Southampton you get a 10% discount on your postgraduate tuition fees.

Postgraduate Master’s Loans (UK and EU nationals only)

This can help with course fees and living costs while you study a postgraduate master's course. Find out if you're eligible.

International Postgraduate Taught Merit Scholarship

You are eligible for this scholarship if you:

• are an international student who hasn’t taken a master's with us before

• are enrolling to start a master's in September 2020

• gained a 1st class honours degree at undergraduate level

If you meet these criteria you’ll be awarded an automatic £3,000 scholarship. This will mean a £3,000 reduction in your tuition fees. We’ll confirm your scholarship in your offer letter.

Unfortunately this offer isn’t open to UK / EU students.

Full terms and conditions.

Other postgraduate funding options

A variety of additional scholarships, grants and bursaries  may be available to help you fund your master’s study, both from the University and from other organisations.

You can apply directly through our online form by using the apply button on this page.

Application deadlines

Supporting information

When you apply you’ll need to submit a personal statement explaining why you want to take the course. 

You’ll need to include information about: 

• your knowledge of the subject area
• why you want to study a postgraduate qualification in this course
• how you intend to use your qualification

You'll also need to send 2 academic references. 

Please include the required paperwork showing your first degree and your IELTS English language test score (if you are a non-native English speaker) with your application. Without these, your application may be delayed.

Learn more about how to apply with our postgraduate application guide.

What happens after you apply

You'll be able to track your application through our online Applicant Record System.

We will assess your application on the strength of your:

• academic achievements
• relevant professional experience
• personal statement
• academic references

We'll get back to you within 6 weeks with a decision about your application.

We may invite you to an interview, which will take place by phone if you live abroad. You'll get an email from the admissions tutor if we'd like to talk to you before offering you a place.

Equality and diversity

We treat and select everyone in line with our Equality and Diversity Statement.

Got a question?

Please contact us if you're not sure you have the right experience or qualifications to get onto this course.

Email: enquiries@southampton.ac.uk
Tel: +44(0)23 8059 5000