Business and Artificial Intelligence (BSc)

Learn how artificial intelligence (AI) is driving digital transformation on our BSc Business and Artificial Intelligence course. You'll build leadership skills and gain experience in applying AI and business analytics.

AI is transforming how we live and work. It’s reshaping sectors across the economy and changing our personal lives. On this course, you'll learn how we can respond to this challenge by making data-driven decisions and managing the innovation process.

You'll study AI in business management and cover modules that focus on the following key areas:

• understanding and applying different forms of AI
• machine learning
• managing data
• management and leadership
• strategy and innovation

With the knowledge gained from your studies, you'll develop your comprehension and good judgement on how to apply AI. Through a blend of theory, research and practise, you'll deepen your understanding of AI in business and management. This in-depth exploration of the subject will also help you avoid common mistakes in technology adoption, such as not accounting for privacy concerns.

You'll bridge the 3 fields of AI, business analytics and management, which often work independently with different ways of thinking. As a result, you'll develop the varied skillset required to succeed in AI-centred roles. This includes roles where you'll:

• lead innovation in financial technology companies
• manage AI-driven products
• work with tech providers to tailor AI tools for organisations

Throughout the course, you'll build strong foundations and expertise for a range of careers involving AI in business management.