Centre for Marketing Research
Centre for Marketing Research

Our publications

Search our publications to read about our work in more depth.
Reflective versus unreflective country images
George Balabanis & Carmen Lopez, 2022, International Business Review, 31(5)
DOI: 10.1016/j.ibusrev.2022.102024
Type: article
Revisiting the innovation–export entry link through a configuration approach
Carmen Lopez, Mohamed Yacine Haddoud & Dulekha Kasturiratne, 2022, Journal of Business Research, 149, 927-937
DOI: 10.1016/j.jbusres.2022.05.018
Type: article
The importance of relative customer-based label equity when signaling sustainability and health with certifications and tags
2022, Journal of Business Research, 154
DOI: 10.1016/j.jbusres.2022.113338
Type: article
Would you share that? How the intensity of violent and sexual humor, gender and audience diversity affect sharing intentions for online advertisements
2022, Information Technology & People
DOI: 10.1108/ITP-09-2021-0679
Type: article
Systematic literature review online gaming addiction among children and young adults: a framework and research agenda
Veronica Rosendo-rios, Sangeeta Trott & Paurav Shukla, 2022, Addictive Behaviors, 129, 107238
DOI: 10.1016/j.addbeh.2022.107238
Type: article
Modelling enablers for building agri-food supply chain resilience
Guoqing Zhao, Shaofeng Liu, Yi Wang, Carmen Lopez, Nasiru Zubairu, Xiaoning Chen, Xiaotian Xie & Jinhua Zhang, 2022, Production Planning & Control
DOI: 10.1080/09537287.2022.2078246
Type: article
Forty-nine years of sensory research literature: a review on its development, foundation and future research directions
Tugra Akarsu, Reza Marvi & Pantea Foroudi, 2022, European Journal of International Management, 1(1)
DOI: 10.1504/EJIM.2022.10051055
Type: article