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Centre for Marketing Research

Get in touch

Whether you're interested in collaborating on research or looking for support with a marketing challenge, find out how we can help.

Contact us

To learn more about working with our group, please contact Professor Paurav Shukla:


Collaborate with us


We work closely with research partners as well as start-up businesses, charities and multinational corporations. We can provide consultancy for real-life marketing management challenges and collaborate on research projects. 


Industry partners


We work very closely with industry partners in areas such as digital marketing, customer segmentation, marketing strategy, social media marketing, marketing analytics and insights and market research. 

We invite visiting professionals to contribute to our group, who get involved with our research, and education and research training, including:  

  • Dr. Sanjay Nagaraj – Principal Consultant at Ericsson AB  
  • Adam Sharp – CEO and Co-founder of Clevertouch – a globally renowned leader in Martech  
  • Jon Puleston – Vice President Innovation at Kantar – a globally renowned leader in marketing research 


Media commentary


Our members are often sought for their expertise on current marketing issues. We have provided industry commentary for:

  • BBC
  • The Guardian
  • The Times
  • international academic and industry conferences

Here are some examples of our work represented in the media:

    Does Media Multitasking Always Have to Hurt Advertisers?

    Please note: This video was recorded during Covid-19 lockdown.

    Potential solution to shopping cart abandonment - research findings

    Through our research, we found how self-regulation can help reduce the shopping cart abandonment challenge for companies - a $4.6 trillion global problem.