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The University of Southampton

ENGL6143 Final Project (Global Literary Industries Management)

Module Overview

The aim of this module is to provide a concerted period of independent study alongside tutor and peer discussion and feedback. The module aims to bring together and utilise your learning and skills development in the previous modules, and for you to reflect on the aims and possibilities of the brief you designed in Approaches to Critical and Creative Concepts. Through these modules you will have established and explored, in increasingly ambitious ways, the scope and focus of your ideas allied to appropriate working methodologies. In this module you will put these into practice, bringing together your critical thinking with your creative understanding through a specific case study of your own design.

Aims and Objectives

Learning Outcomes

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

  • The theoretical history between literature, communication and the cultural industries, as it relates to the production, consumption and circulation of a wide range of cultural texts
  • The social, cultural and political contexts in which literature and communication function and circulate and the theoretical concepts that have made them meaningful
  • The practical implications of analysing literature and communication within the cultural industries, in relation to issues around genre, form, reading, marketing
  • The institutions and practices that create and sustain literature and communication within the cultural industries, including publishers, newsprint, online content providers, art and heritage bodies
Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

  • Demonstrate a sophisticated proficiency in analysing the varied genres and registers that communicating in the cultural industries requires, these include writing reviews, proposals, pitches, blurbs
  • Develop a research plan in relation to understanding a specific case study taken from the literary and cultural industries
  • Research with appropriate supervision the areas of literature, communication and the cultural industries which you have not previously studied
Transferable and Generic Skills

Having successfully completed this module you will be able to:

  • Structure in coherent manner information and materials from disparate sources, sifting the relevant from the irrelevant
  • Evaluate concepts, principles, histories, theories, and practices and make critical judgements of the strengths and weaknesses of particular arguments
  • Plan and structuring a task in areas of literature, communication and the cultural industries in which you have already studied
  • Reflect constructively upon your learning, and make effective use of feedback received
  • Present knowledge and argument in a clear, structured and comprehensible manner, adapted to the needs or requirements of a particular audience or exercise
Subject Specific Practical Skills

Having successfully completed this module you will be able to:

  • Demonstrate a sophisticated proficiency in writing in the varied registers of the cultural industries, including critical reviews, pitches, proposals, analytical commentary, interviews
  • Demonstrate an appreciation of the social, economic and political contexts through which texts are produced, read and consumed


This final student-led module allows you to put into practice the research and analytical skills that you have learned on the programme. Drawing on the ideas and content developed in prior core modules the one-to-one personal supervision that constitutes this Final Project will guide you on a research process that will: • identify a topic, brief, or challenge relating to literature and communication in the cultural industries • develop an appropriate proposal format for identifying and pursuing this topic (a publicity campaign, a grant application, an adaptation of an existing text) • undertake appropriate independent and guided research • analyse your findings with reference to relevant theoretical perspectives and critical studies • respond to formative feedback through project redesign

Learning and Teaching

Teaching and learning methods

Teaching methods include: • tutor guidance • written feedback • peer feedback Learning activities include: • independent learning, including reflection and evaluation of feedback • problem-solving activities • independent research • online reference material and tutorial notes • peer-group learning

Independent Study580
Project supervision10
Total study time600

Resources & Reading list

Gary Thomas (2013). How to Do Your Research Project: A Guide for Students. 

David Hesmondhalgh (2014). The Cultural Industries. 

Amaranth Borsuk (2018). The Book. 



MethodPercentage contribution
Annotated bibliography  (1000 words) 20%
Feedback  (1000 words) 10%
Final project  (6000 words) 50%
Reflection  (1000 words) 20%


MethodPercentage contribution
Assessment 100%


MethodPercentage contribution
Assessment 100%

Repeat Information

Repeat type: Internal & External


Costs associated with this module

Students are responsible for meeting the cost of essential textbooks, and of producing such essays, assignments, laboratory reports and dissertations as are required to fulfil the academic requirements for each programme of study.

In addition to this, students registered for this module typically also have to pay for:

Books and Stationery equipment

You may need to purchase specialist books and texts for this project

Please also ensure you read the section on additional costs in the University’s Fees, Charges and Expenses Regulations in the University Calendar available at

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