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ARTD6140 Global Media 1: Ideas and Debates

Module Overview

This module will introduce you to some of the core concepts and ideas in the broad context of Global Media Management. We will explore contemporary issues and debates around the role of the media in a globalised world and encourage you to develop critical thinking and identify potential lines of enquiry. You will engage with theories, ideas and case studies that will challenge and advance your own thinking.

Aims and Objectives

Module Aims

• to enable you to engage with critical scholarship to advance your understanding of global media contexts, issues and debates; • to enable you to analyse examples and case studies drawing on relevant critical frameworks and approaches.

Learning Outcomes

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

  • core ideas and theories related to global media management;
  • knowledge of current issues, debates and practices relevant to global media management.
Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

  • analyse theory, data and information in global media management;
  • critically engage with examples and case studies relevant to global media management.
Transferable and Generic Skills

Having successfully completed this module you will be able to:

  • reference appropriate sources;
  • communicate your ideas effectively through written and visual formats.
Disciplinary Specific Learning Outcomes

Having successfully completed this module you will be able to:

  • demonstrate a theoretically informed understanding of global media contexts and developments;
  • identify, contextualise and critically evaluate specific examples and case studies relevant to arts, culture and media;
  • critically evaluate and employ digital media platforms and tools with reference to media theories and concepts.


This module provides some of the core concepts and ideas in the broad context of Global Media Management. It introduces contemporary issues and debates within the field and encourages you to develop awareness and recognise potential lines of enquiry. You will engage with critical concepts that will challenge and advance your own thinking. We will explore thinkers, theories, academic readings and approaches as well as industry and policy reports. Indicative areas for exploration can include: • Big Data • Convergence and Participatory Cultures • Creative Industries • Digital and Citizen Journalism • Globalised Media • Identity and Intersectionality • Online Activism • Political Communication • Technological Change

Special Features

Engagement with Winchester School of Art Research Groups (e.g. guest speakers; exhibitions; screenings)

Learning and Teaching

Teaching and learning methods

Teaching methods include: • Lectures • Seminars • Workshops • Tutorials • Visiting lecturers Learning activities can include: • Reflection on verbal or written feedback: this may be verbal or written offered during seminars, tutorials, group activities • Evaluation of feedback: this may take the form of reflective formative tasks • Group and collaborative projects and tasks • Study visits • Independent research and investigation • Online reference material research • Peer group learning and peer assessment tasks • Problem-solving activities • Class discussion/critiques • Student presentations

Independent Study174
Total study time200

Resources & Reading list

Jones, J. and Salter, L. (2012). Digital Journalism. 

Mirrless, T. (2013). Global Entertainment Media Between Cultural Imperialism and Cultural Globalization. 

Mayer-Schonberger, V. and Cukier, K., (2013). Big Data: A Revolution That Will Transform How We Live, Work and Think. 

Hepp, A. (2015). Transcultural Communication. 

Television and New Media. Television and New Media. .

European Journal of Communication. European Journal of Communication. .

Flew, T. (2013). Global Creative Industries. 

Global Media Management Library Guide.

Miller, T. and Kraidy, M.W. (2016). Global Media Studies. 

Global Media Management Blackboard Site.

Baym, N. K. (2013). Personal Connections in the Digital Age. 

Allan, S. (2012). The Routledge Companion to News and Journalism. 

Press/Politics. Press/Politics. .

New Media & Society. New Media & Society. .

Cultural Politics. Cultural Politics. .

Political Communication. Political Communication. .

Jenkins, H., Ford, S., and Green, J. (2013). Spreadable Media: Creating Value and Meaning in a Networked Culture. 

Allan, S. and Thorsen, E. (2014). Citizen Journalism: Global Perspectives. 

Digital Journalism. Digital Journalism. .

Journalism Studies.  Journalism Studies. .

Media, Culture & Society.  Media, Culture & Society. .

Global Media Management Social Media.





MethodPercentage contribution
Illustrated essay  (3000 words) 100%


MethodPercentage contribution
Illustrated essay  (3000 words) 100%


MethodPercentage contribution
Illustrated essay  (3000 words) 100%

Repeat Information

Repeat type: Internal & External


Costs associated with this module

Students are responsible for meeting the cost of essential textbooks, and of producing such essays, assignments, laboratory reports and dissertations as are required to fulfil the academic requirements for each programme of study.

In addition to this, students registered for this module typically also have to pay for:


Recommended texts for this module may be available in limited supply in the University Library and students may wish to purchase the mandatory/additional reading text as appropriate.

Please also ensure you read the section on additional costs in the University’s Fees, Charges and Expenses Regulations in the University Calendar available at

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