Enterprise, Entrepreneurship and New Business Venturing

Learning Outcomes

Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

• understand opportunity recognition, development and evaluation of business ventures in a variety of contexts.
• analyse and interpret approaches and attitudes to enterprise, entrepreneurship, and business venturing;
• evaluate, analyse, understand and interpret the activities involved in business venturing;
• develop evaluative, research and investigative skills;
• converse with key stakeholders about issues relevant to the development of a new Venture;

Transferable and Generic Skills

Having successfully completed this module you will be able to:

• synthesise, analyse, interpret and evaluate information from a range of sources.
• self-manage the development of learning and study skills, both individually and as part of a collaborative learning group;
• contribute successfully to group work;
• utilise standard office IT software packages effectively;

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

• entrepreneurship and the relationship between entrepreneurs, owner-managers; Inventors and innovators;
• the criteria for the development of a successful business plan.
• the rise and development of the concept of business venturing;
• the business venture process;

• Defining entrepreneurship, enterprise and business venturing;
• The business venturing process explained and critiqued;
• Entrepreneurial capabilities, behavioural issues, skills and competences;
• The business environment and the nature of entrepreneurial activity;
• Environmental assessment;
• Opportunity development, assessment and evaluation;
• The creation and development of the business plan;
• Business plan and business plan presentation; assessment and evaluation;
• Business planning and business venture creation and development.

Teaching and learning methods

Teaching methods include:

Interactive case studies, directed reading, visiting speakers, lectures, interaction with Entrepreneurs, problem-solving activities and private/guided study.

Learning activities include:

• Assignments (group and individual)
• Case studies / problem solving activities
• Presentations
• Visiting speakers
• Practical exercises and videos
• Private study

Resources & Reading list

Textbooks

Barringer, B.R. and Ireland, R.D. (2010). Entrepreneurship: Successfully Launching New Ventures.

Spinelli Jr., S. and Adams, R (2012). New Venture Creation: Entrepreneurship in 21st Century. McGraw-Hill.

Chell E (2001). Entrepreneurship: Globalisation, Innovation and Development. London: Thompson Learning.

Kuratko & Hodges (2001). Entrepreneurship: A Contemporary Approach. London: Southwestern Thompson Learning.

Bridge, S., O'Neill, K. and Cromie, S. (2003). Understanding Enterprise, Entrepreneurship and Small Business. Palgrave Macmillan.

Wickham, P. A. (2006). Strategic Entrepreneurship. Harlow: FT Prentice Hall.

Summative

This is how we’ll formally assess what you have learned in this module.

Referral

This is how we’ll assess you if you don’t meet the criteria to pass this module.

Repeat

An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.

Repeat Information

Repeat type: Internal & External