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Foundations of Business Analytics

When you'll study it
Semester 1
CATS points
15
ECTS points
7.5
Level
Level 4
Module lead
Steffen Bayer
Academic year
2021-22

Module overview

Business analytics is closely related to management science and operational research. It refers to the use of statistical methods and models as well as empirical data to support the process of making business decisions. This module provides general knowledge about business analytics, illustrated with case studies and examples from various industries. In order to use the above mentioned methods and models effectively, one needs to understand the underlying probability theory and statistics. Thus, the module also provides a basic knowledge of statistics and probability. It introduces such concepts as random variables and probability distributions, and it covers the basics of statistical analysis and inference.

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