Module overview
Aims and Objectives
Learning Outcomes
Subject Specific Intellectual and Research Skills
Having successfully completed this module you will be able to:
- organise and synthesize research findings and engage with relevant theoretical studies in their analysis.
- identify, contextualise and critically evaluate specific examples and case studies relevant to arts, culture and music management.
- think in critically and creative reflexive manner to identify and develop research ideas;
Knowledge and Understanding
Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:
- a theoretically informed understanding of music media contexts and developments;
- current theories and practices related to music management arising from your in-depth research and enquiry;
- the contemporary organisation, contexts, and cultures of music management within the international creative industries.
Transferable and Generic Skills
Having successfully completed this module you will be able to:
- structure your learning and work effectively to manage your time and resources in completing an independent project;
- organise and communicate your research findings in an appropriate way.
Subject Specific Practical Skills
Having successfully completed this module you will be able to:
- Deploy knowledge of music marketing strategies and business planning as part of your research project
- Demonstrate ability to consider and interpret intellectual property issues in music management
Syllabus
Learning and Teaching
Teaching and learning methods
Type | Hours |
---|---|
Independent Study | 592 |
Tutorial | 8 |
Total study time | 600 |
Resources & Reading list
Journal Articles
Fairchild, Charles (2016). "Crowds, Clouds, and Idols: New Dynamics and Old Agendas in the Music Industry, 1982–2012.". American Music, 33(4), pp. 441-476.
Textbooks
Jillian Dawes Farquhar (2012). Case Study Research for Business. SAGE Publications.
Ellet, William (2007). The Case Study Handbook: A Student's Guide. Harvard Business Review Press.
Herstand, Ari (2017). How to Make it in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician. New York: WW Norton & Co..
Assessment
Summative
This is how we’ll formally assess what you have learned in this module.
Method | Percentage contribution |
---|---|
Portfolio | 100% |
Referral
This is how we’ll assess you if you don’t meet the criteria to pass this module.
Method | Percentage contribution |
---|---|
Portfolio | 100% |
Repeat
An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.
Method | Percentage contribution |
---|---|
Portfolio | 100% |
Repeat Information
Repeat type: Internal & External