Module overview
Aims and Objectives
Learning Outcomes
Transferable and Generic Skills
Having successfully completed this module you will be able to:
- self-manage the development of learning and study skills, both individually and as part of a collaborative learning group;
- use a wide range of information sources requiring the development of bibliographic skills;
- plan and control effectively for successful completion of a personal and group workload;
- communicate effectively, in both oral and written form, using and justifying argument within reports, presentations and debates.
Subject Specific Practical Skills
Having successfully completed this module you will be able to:
- evaluate the appropriateness of particular digital business models.
- create diverse venture teams and communities of practice to build digital businesses;
- locate opportunities where digital business models can deliver disruptive innovation in new and existing markets;
Knowledge and Understanding
Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:
- the impact of new digital business models on existing market sectors;
- the emergence of new digital business sectors.
- the typologies of different models used by digital businesses;
- the circumstances that led to the emergence of the digital economy;
Subject Specific Intellectual and Research Skills
Having successfully completed this module you will be able to:
- understand and apply appropriate theoretical concepts, tools and techniques to design appropriate digital business models;
- identify how digital business models can capture value;
- evaluate how digital business models can create and sustain competitive advantages.
Syllabus
Learning and Teaching
Teaching and learning methods
Type | Hours |
---|---|
Seminar | 10 |
Completion of assessment task | 24 |
Preparation for scheduled sessions | 22 |
Follow-up work | 20 |
Revision | 30 |
Wider reading or practice | 20 |
Lecture | 24 |
Total study time | 150 |
Resources & Reading list
General Resources
Small Business Economics. Journal
British Journal of Management. Journal
Family Business Review. Journal
Entrepreneurship and Regional Development. Journal
Journal of Business Venturing. Journal
Journal of Management Studies. Journal
Journal of Small Business Management. Journal
International Journal of Entrepreneurship. Journal
Journal of Economic Geography. Journal
Entrepreneurship: Theory and Practice. Journal
Textbooks
Malecki, E. and Moriset, B (2007). The Digital Economy: Business Organization, Production Processes and Regional Developments. London: Routledge.
Jorodn, J (2012). Information, Technology, and Innovation: Resources for Growth in a Connected World. London: John Wiley & Sons.
Turban, E., Volonino, L., McLean, E., and Wetherbe, J. (eds.) (2009). Information Technology for Management: Transforming Organizations in the Digital Economy. London: John Wiley & Sons.
Assessment
Summative
This is how we’ll formally assess what you have learned in this module.
Method | Percentage contribution |
---|---|
Report | 70% |
Group report | 30% |
Referral
This is how we’ll assess you if you don’t meet the criteria to pass this module.
Method | Percentage contribution |
---|---|
Report | 100% |
Repeat
An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.
Method | Percentage contribution |
---|---|
Report | 100% |
Repeat Information
Repeat type: Internal & External