Within this module, you will have the opportunity build on learning from the Influencing Innovation and Change module, to further develop and apply the knowledge, skills and tools of service improvement and evaluation. Within this module, you will have the opportunity to explore in more depth the different quality improvement methodologies, and their importance to the effective design and delivery of service improvement projects in contemporary healthcare provision. As part of this module, you will design a service improvement project relevant to your field of practice and your intended first nursing post.
Within this module, you will have the opportunity to build on learning from the Influencing Innovation and Change module, to further develop and apply the knowledge, skills and tools of service improvement and evaluation. You will have the opportunity to explore in more depth the different quality improvement methodologies, and their importance to the effective design and delivery of service improvement projects in contemporary healthcare. As part of this module, you will design, deliver, and disseminate a service improvement project relevant to your field of practice and your intended first nursing post.
Much of the debate surrounding innovation and innovation management has focused on products. Yet, services have increasingly become a major driving force for successful businesses and economic growth, not only in advanced economies but also in emerging markets. This module has been developed to address this important trend to enable learning about the latest developments in service innovation management.
This module is designed to enhance students’ knowledge of services marketing in a variety of service markets, both in the UK and globally. Hence, it sets out to develop an understanding of the nature of the marketing of services, key underpinning concepts, and the issues associated with its application in practice.
The services sector remains an integral component of a thriving local, national and global economy. This area of study is critical since services are inherently unique and possess characteristics not seen in other areas of marketing and business. Indeed, the intangible nature of services offers marketers a range of interesting opportunities but also poses many significant challenges. Consequently, knowledge, skills and marketing approaches for goods businesses need adapting for the services arena, as well as at the goods-services interface. This module helps you explore critical and research-oriented perspectives around concepts ranging from customer experience management, relationship development, services buyer behaviour, service innovation, service quality and issues surrounding the management of employees and human resources practice.
This marketing module is designed to build upon the understanding of marketing principles gained in introductory marketing classes. It examines how to manage aspects of services marketing and value within the context of digital marketing activities. Hence, it aims to provide practical and analytical guidance for increasing value for both customers and the organisation in a digital landscape.
The 1960s were a time of rapid social, political and cultural change in Britain. The decade saw Britain – and especially London – finally steal the crown of cool from the United States. British pop culture exploded and was exported around the world. With National Service abolished in 1960, the first teenagers free from conscription drove this rapid social change: whether by turning on, tuning in or dropping out. Social reforms led by the pioneering Home Secretary Roy Jenkins made British society more tolerant, diverse and modern. The 1950s, a drab and grey decade still struggling to rebuild after the Second World War, had been replaced by the brilliant technicolour of the “swinging sixties”. But the history of the 1960s in Britain isn’t all tie-dye, mini-skirts and mop-topped pop stars. Many people were deeply uncomfortable with the rapid social change that they felt was being imposed upon them. Although many individuals experienced the decade as one of comfortable prosperity, this masked a decline in the relative competitiveness of the British economy against its European rivals. Strikes were increasingly common as workers tried to fight for better conditions. The end of the British empire led to anxiety about Britain’s place in the world, and increasing levels of immigration led to a rise in racist politics and bitterly divided communities. Women enjoyed more freedoms than before, but still felt ignored and oppressed by male-dominated politics and society. In Northern Ireland, the divided sectarian politics erupted into the Troubles by the end of the decade. And British young people were anxious about the Vietnam War, the Cold War, and their future in a turbulent and uncertain world. This course will explore some of the themes, tensions and contradictions in the history of Britain in the 1960s. We will work with an interesting and varied historiography, as well as a rich collection of archival material including pamphlets, speeches, audio/visual materials, memoirs and autobiographies, and legal and government documents.
Fuelled by the sexual revolution, the women’s movement and gay activism, the late twentieth century saw a flourishing of critical interest in questions of sex, gender and desire and their relation to literature and culture. This module will develop your understanding of feminist critical approaches as well as introducing you to psychoanalytic and queer criticism. By reading a selection of critical writings alongside literary texts, you will explore questions such as: How do the stories we tell shape our understanding of gender roles? From whose perspective are these stories told and what do they exclude or repress? How have writers reinvented these stories? What is the relationship between gender and the acts of reading and writing? What is role of reading and writing in processes of social change? And how are representations of gender inflected by age, class, sexual orientation and ethnicity? All students will have some opinions on what it means to be a ‘woman’ or a ‘man’. This module will encourage you to examine these opinions in the light of contemporary thinking about gender and sexuality and via the study of a range of thought-provoking and sometimes troubling texts.
Contemporary African literature is about pleasure and beauty, as much as it is about the continent’s struggle for social justice and decolonisation. In the past two decades, African novels have won critical acclaim by telling stories about modern lives that challenge conventional understandings of gendered, embodied and sexual freedom. Such novels have expanded the global repertoire of literary forms and contributed to literary debates about modern selfhood and self-making. The module introduces you to 21st-century African texts in the forefront of these debates (and to their historical forebears), equips you with vocabularies for intersectional critical thought, and expands your ability to analyse form and genre.
This course will introduce you to a range of examples of Spanish American (e.g. may include Puerto Rican, Argentinean, and Mexican [American]) and Iberian cultural production from the period of the 1980s to the 21st century, in order to provide a sense of the variety of production in this period. The module will examine various examples of cultural production by/on women in order to explore representations of female sexuality, gender and the body. Debates surrounding identity, race and gender within a political and historical context will be examined, and the ways in which these have influenced female writers, film directors and artists. Some of these writers and artists seek to give voice to silenced experiences of women and to explore alternative articulations of identity in response to a climate of terror, oppression or violence. In order to determine their usefulness as instruments of cultural and political resistance, various texts will be placed within a broader theoretical context, particularly within the framework of the contemporary Postmodern/Postcolonial/Western/ (Post)feminist / Intersectional and Latin American feminist (literary) debate and within a broader Gender/Cultural Studies context.
How does gender shape our lives? How does gender shape history? This course explores British from the Edwardian period to second wave feminism, through the lens of gender and sex. We will be thinking about how ordinary people’s lives were shaped by gender, and how men and women experienced Britain differently, across the twentieth century. We will take an intersectional approach to this study, exploring how gender, race and ethnicity, class, sexual identity, and other identities interacted with one another. We will also examine how ways that masculinity and femininity were constructed and reimagined in this period. There is a focus across the course on social and cultural history, and we will use a variety of primary sources including media, pop culture, fiction, material culture, and government documents to examine this complex and rewarding history.
This module explores the fascinating, interrelated areas of human sexuality and intimacy. We draw on sociological, criminological, anthropological approaches, amongst others. You'll be asked to critically draw on your own experience and knowledge as we consider how people across the world understand and enact intimacy and sexuality. We will take a firmly international perspective, locating key theories of sexuality and intimacy in their cultural and historical perspective, and unpicking the limitations of such foundations by close, critical examination of global trends, meanings and experiences.
Has Shakespeare aged well? From the boys in wigs on the Elizabethan stage to the digital wizardry of the twenty-first century, the technology as well as the ideology that informs Shakespearean performance keeps evolving—sometimes in unexpected ways. This module gives you an opportunity to find out more about the theatrical culture of Shakespeare’s day, learn how to read Shakespeare’s plays with an eye for poetic detail as well as for staging possibilities, and tap into the rich history of Shakespearean performance and criticism. Our attitudes to Shakespeare might change with the times, but if we take a better look at where Shakespeare started and what his plays have meant to the generations of poets, actors, directors, and scholars that followed, we have a better chance of figuring out where we want to take him next.
Biologists are often required to provide quantitative analyses of field data typically collected under imperfectly controlled conditions and across heterogeneous habitats. This module will develop generic skills in (1) the design of data collection protocols, particularly for shallow water marine environments and (2) the testing of hypotheses with appropriate statistical techniques. The course will develop an understanding of the core principles of survey design and data analysis that underpin all quantitative sampling methods. The fieldwork component will develop the student's skills in shallow water biological survey using a range of methods best suited to the environment being surveyed, including benthic grabs, seafloor imagery techniques, and environmental sensors. Data developed from the survey will be analysed with appropriate visualisation and statistical software.
A module in which students will learn the basis of sustainable ship design whilst considering the economic and safety implications. In parallel the students will undertake a preliminary ship design which will enhance their understanding of some design implications and result in a general arrangement drawing.
