Bringing sustainability into practice
More than 50 salons and 1,000 stylists have gained this certificate which is backed by industry bodies including:
- the Hairdressing Council
- the Hair and Beauty Industry Authority
- the Vocational Training Charitable Trust
Denise’s team has run over 60 sustainability workshops and training events. They’ve educated over 2,000 trainers, colleges and industry professionals about greener products and practises, including:
- new water-saving technologies such as low-flow showerheads
- leave-in conditioner
- dry shampoo
Her research has also shaped the sustainability component of the training programme for the UK’s 14,000 hairdressing apprentices.
Adopting these kind of eco-friendly practices can make annual savings for the average four-seat salon of:
- 286,000 litres of water
- 24,150 kWh of energy
Professor Baden and colleagues worked with 20 salon owners to find out how hairdressing salons could save energy. They found that heating water is the most energy-intensive activity in a hair salon, even more than hair drying.
Hairdressers are in a unique position to combat climate change. As they chat to their clients while styling their hair, they have an ideal opportunity to highlight practical ways that individuals could adopt a more sustainable lifestyle.