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Research project

History Financial Advice

Project overview

The History of Financial Advice is a collaborative research project funded by the Arts and Humanities Research Council, involving literary critics, economic historians and partners from the financial industry and from financial education. It examined the cultural work that financial advice achieves and traces the development of the genre from the eighteenth to the twenty first century. It is the latest stage of a longer collaborative project exploring the meanings and representations of finance and money. Outcomes included the first comprehensive history of financial advice (the book Invested, published by Chicago University Press), the creation of a new archive of financial advice, at the Library of Mistakes in Edinburgh, an Open Access Future Learn course and a suite of new financial educational material.


Lead researcher

Professor Nicky Marsh


Research interests

  • Intersections between culture and economics
  • Cultural representations of risk, money, finance, markets
  • Gender, feminism and the economy 
Other researchers

Dr Helen Paul MA(Oxon), MLitt, PhD, FRHistS, FRSA


Research interests

  • Economic History
  • Social History
  • Business History

Collaborating research institutes, centres and groups

Research outputs

Paul Crosthwaite,
Peter Knight,
Nicky Marsh,
& James Taylor
, 2022
Type: book