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Postgraduate
Courses / Postgraduate / Business Strategy and Innovation Management (MSc)

Business Strategy and Innovation Management (MSc)

Award
Master of Science
Duration
1 year
Course Type
Full-time
Campus
Highfield
Next course starts
September 2021

About this course

Learn the knowledge and skills to develop and manage new products, services and business models on this Business Strategy and Innovation Management master’s course. You’ll develop an in-depth understanding of the latest concepts in strategy and innovation, with a focus on business growth and sustainability issues.

With this master’s in strategic management you can go into any organisation that is interested in developing new products or business models. 

On this UK master’s course at the University of Southampton, you’ll explore how different aspects of strategy and innovation can be used to: 

  • help companies become more competitive 
  • drive change in industries 
  • create new business opportunities 

You'll also learn about the strategic and management challenges of developing, implementing and marketing new products and services. 

Among the latest topics that you’ll cover are: 

  • the sharing economy 
  • disruptive technologies 
  • service innovation concepts 
  • social, environmental and economic sustainability 
  • growth, innovation and technology transfer 

You can fit this master’s in strategy and innovation to your own interests or career plans by choosing optional modules on subjects such as marketing, retailing in the digital age, or entrepreneurship and new business venturing. 

You’ll also benefit from: 

  • strong links with businesses such as Sainsbury’s and Rolls-Royce 
  • visits to businesses to find out how they innovate 
  • guest lectures by industry partners 

The course content is directly informed by the work of academics who are carrying out research into digital innovation, new business models and sustainability through our Centre for Inclusive and Sustainable Entrepreneurship and Innovation

Course lead

Your course leaders are Dr Dorrie Chao and Dr Hang Do.

Dr Chao is Departmental Head of Teaching in Strategy, Innovation and Entrepreneurship, and International Exchange Coordinator. Her research interests include academic/sustainable entrepreneurship, university knowledge/technology transfer, and absorptive capacity. Visit Dr Dorrie Chao's staff profile to learn more about her work.

Dr Do is a Senior Teaching Fellow in Strategy and Entrepreneurship. Her research interests include international entrepreneurship, innovation management within SMEs and the strategic management of small firms. Visit Dr Hang Do's staff profile to learn more about her work.

Accreditations

MSc Business Strategy and Innovation Management Taster Lecture

Experience a taster lecture on MSc Business Strategy and Innovation Management from programme leader Dr Shahnaz Ibrahim.

Course location

This course is based at Highfield.

Awarding body

This qualification is awarded by the University of Southampton.

Download the Course Description Document

The Course Description Document details your course overview, your course structure and how your course is taught and assessed.

Changes due to COVID-19

Although the COVID-19 situation is improving, any future restrictions could mean we might have to change the way parts of our teaching and learning take place in 2021 to 2022. We're working hard to plan for a number of possible scenarios. This means that some of the information on this course page may be subject to change.

Find out more on our COVID advice page.

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