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Courses / Postgraduate / Business Strategy and Innovation Management (MSc)

Business Strategy and Innovation Management (MSc)

Master of Science
Typical Offer
2:1 degree View full entry requirements
1 year
Course Type
Next course starts
January 2021

COVID-19: we have updated the start date for this course

About this course

Learn the knowledge and skills to develop and manage new products, services and business models on this Business Strategy and Innovation Management master’s course. You’ll develop in-depth understanding of the latest concepts in strategy and innovation, with a focus on business growth and sustainability issues. With this master’s in strategic management you can go into any organisation that is interested in developing new products or business models. 

On this UK master’s course at the University of Southampton, you’ll explore how different aspects of strategy and innovation can be used to: 

  • help companies become more competitive 
  • drive change in industries 
  • create new business opportunities 

You'll also learn about the strategic and management challenges of developing, implementing and marketing new products and services. 

Among the latest topics that you’ll cover are: 

  • the sharing economy 
  • disruptive technologies 
  • service innovation concepts 
  • social, environmental and economic sustainability 
  • growth, innovation and technology transfer 

You can fit this master’s in strategy and innovation to your own interests or career plans by choosing optional modules on subjects such as marketing, retailing in the digital age, or entrepreneurship and new business venturing. 

You’ll also benefit from: 

  • strong links with businesses such as Sainsbury’s and Rolls-Royce 
  • visits to businesses to find out how they innovate 
  • guest lectures by industry partners 

The course content is directly informed by the work of academics who are carrying out research into digital innovation, new business models and sustainability through our Centre for Inclusive and Sustainable Entrepreneurship and Innovation

Course lead

Your course leader is Dr Shahnaz Ibrahim, Senior Teaching Fellow in Strategy and Innovation. Her research interests the dynamics of corporate social responsibility, strategic philanthropy in developing countries, and social entrepreneurship in higher education. Read Dr Ibrahim’s staf profile to find out more about her work. 


This course is accredited by:

Association to Advance Collegiate Schools of Business logo
Association to Advance Collegiate Schools of Business (AACSB)

Course location

This course is based at Highfield.

Awarding body

This qualification is awarded by the University of Southampton.

Download the programme specification

The programme specification sets out the learning outcomes of this course and details how the course is taught and assessed.