Module overview
This module is one of the common core modules taken by all students on the undergraduate programmes. Whilst the learning outcomes are the same no matter which of the programmes you are following, your output from this module will reflect the media and approaches of your chosen programme.
Aims and Objectives
Learning Outcomes
Subject Specific Practical Skills
Having successfully completed this module you will be able to:
- confidently use a range of appropriate technical workshop skills to realise your ideas;
- advance your creative use of a range of working methodologies and develop greater independence; informed by your learning during Part One of your programme of study.
- test your choices and skills through experiential approaches within the scope of your subject;
- select and deploy an increasingly sophisticated use of techniques appropriate to the resolution of your work;
Transferable and Generic Skills
Having successfully completed this module you will be able to:
- demonstrate confidence in articulating the decisions you make to create your work;
- develop and manage a project through increasingly independent and informed decision making;
- refer to an appropriate critical context and deploy effective techniques to communicate information;
- communicate effectively in a range of media, demonstrating awareness of global contexts.
Knowledge and Understanding
Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:
- a range of practical methods and concepts specific to your subject that will support the contextualization of your ideas and influence the development of your work;
- professional skills appropriate to your specialist subject;
- ways of evidencing sustained engagement and experimentation through critical thinking to develop your ideas.
- how to apply knowledge gained from a range of sources to support individual outcomes through self-analysis and evaluation;
Subject Specific Intellectual and Research Skills
Having successfully completed this module you will be able to:
- realise your ideas through self-selected techniques and processes appropriate to your programme of study.
- develop individual informed interpretations of your own practice and that of others within your subject.
- research and consider some of the concepts and methods in relation to your practice;
Syllabus
This module marks the next steps in acquiring and developing practical skills. You will find suitable materials and working methods to realise your ideas and complete appropriate technical tasks. This module is therefore a stepping stone between working within the more defined parameters of Part 1 and the independent initiatives expected at Part 3.
Your developing knowledge of the context of your ideas will be augmented by group discussions, which focus on issues specific to international and local contemporary practice. You will be encouraged to experiment with methods and techniques and through workshops, to further apply your practical knowledge in the development of your ideas; within the scope of your programme of study.
Here are some examples of how your subject specific and developing knowledge of the context of your ideas may apply. If you are studying BA (Hons) Graphic Arts themes have included working on “live” projects, supporting other creative external industries by developing a visual identity and moving images for external audiences. You will experience workshops, which will include design processes utilising digital media and publications. Your studies will deepen your understanding of aspects of the contemporary graphic arts contexts and this will particularly increase your ability to self-direct your project. If you are studying BA (Hons) Fashion Design themed projects have included: “ The in-betweens” exploring how elements in traditional garments such as pattern or weave are appropriated by designers and influence global fashion. You will experience workshops, which will include material selection and construction processes. Your studies will deepen your understanding of aspects of current practice in the fashion and related creative industries and this will particularly increase your ability to self-direct your project.
You will assemble a portfolio of work that demonstrates the development of your ideas and which contains pieces of work that, in your opinion, best exemplify your chosen project.
Learning and Teaching
Teaching and learning methods
Teaching methods include
- technical demonstrations
- lectures
- practical workshops
- tutorials
- critiques
Learning activities include
- technical demonstrations
- seminars
- workshop-based learning
- peer group learning
- critiques
Relationship between the teaching, learning and assessment methods and the planned learning outcomes
In this module learning and teaching activities focus on helping you to explore and investigate your ideas through studio-based or related activities. Group discussions led by practitioners and optional technical demonstrations/workshops will increase your knowledge of the contemporary discipline context in which you are working and help you develop confidence in the selection and use of practical skills. The module will help you to develop an increasingly informed and skilled individual approach to the realisation of a project.
Type | Hours |
---|---|
Project supervision | 15 |
Wider reading or practice | 28 |
Follow-up work | 50 |
Preparation for scheduled sessions | 100 |
Seminar | 10 |
Completion of assessment task | 200 |
Practical classes and workshops | 27 |
Lecture | 20 |
Total study time | 450 |
Resources & Reading list
Textbooks
Bradley,Q. (2002). Techno fashion. Oxford: Berg Publishers.
Collins, T. (2014). 100 ways to create a great ad. London: Laurence King.
Black, S. (2012). Eco Fashion- the Fashion Paradox. Routledge.
Cummings,N, Lewandowska, M. (2000). The Value of Things. Birkhauser.
Chunman Lo, D. (2011). Patternmaking. London: Laurence King.
Clarke, M. (2007). Verbalising the Visual, Translating art & design into words. London: AVA Publishing.
Yates, D., & Price, J. (n.d.). (2015). Communication Design: Insights from the creative industries. Bloomsbury Publishing.
Bono, E. (1990). Lateral thinking: A textbook of creativity ([New ed.). London: Penguin.
Seymour, S. (2008). Fashionable Technology: The Intersection of Design, Fashion, Science, and Technology. Springer.
Weston, R. (2001). Modernism. London: Phiadon.
Lupton, E. (2011). Graphic design thinking: Beyond brainstorming. New York: Princeton Architectural Press.
Hebdige, D. (1984). Subculture: The Meaning of Style. London: Methuen & Co. Ltd.
Davies, H. (2013). Fashion Designers’ Sketchbook. London: Laurence King.
Palacio, B., & Vit, A. (2009). Graphic design, referenced: A visual guide to the language, applications, and history of graphic design. Beverly, MASS.: Rockport.
Briggs-Goode, A. (2013). Printed Textile Design. London: Laurence King.
Kiisel, K. (2013). Draping, The Complete Course. London: Laurence King.
Siegel, L. (2011). To Die for: Is Fashion Wearing Out the World. London: Fourth Estate.
Blanckaert, P. & Hernu, A.R. (2013). Icons of Vintage Fashion. New York: Abrams.
Slater, D., Tonkiss, F. (2001). Market Society. Polity.
Mahon, N. (2011). Basic Advertising 03: Ideation. Worthing: AVA Publishing.
Eskilson, S. (2007). Graphic design: A new history. London: Laurence King.
Braun-Feldweg Förderpreis. W. (2010). Slow Fashion: Alternative Fashion Concepts. Niggli Verlag.
Mahon, N. (2010). Basic Advertising 01: Art direction. Switzerland: AVA Publishing.
Aldrich, W. (2013). Fabrics and Pattern Cutting. London: John Wiley & Sons.
Jarrett, S. M. (2009). Nylon Street. New York: Universe.
Jones, T. (2007). Fashion Now. Cologne: Taschen.
Cheney, N. & McAllister, H. (2013). Textile Surface Manipulation. London: Bloomsbury Publishing.
Barry, P. (2012). The advertising concept book: Think now, design later : A complete guide to creative ideas, strategies and campaigns. London: Thames & Hudson.
Lunt, PK, Livingstone, S. (1992). Mass Consumption and Personal Identity. Open University Press.
Rabbalt, N. Solomon, M. (2008). Consumer behavior in Fashion. Prentice Hall.
Chois Gallery (2013). Fashion Window Shopping. Shanghai: Chois Publishing Inc..
Friedrichs, H. A. (2012). Cycle Style. London: Prestel.
Sorger, R. & Udale, J. (2006). The Fundamentals of Fashion Design. London: Thames & Hudson.
Wilk, C. (2006). Modernism: Designing a new world, 1914-1939. London: V & A Publications.
Jackson, P, Lowe, M, Millar, D, Mort, F. (2000). Commercial Cultures: Economies, Practices, Spaces. Berg Publishers.
Gallo, M., & Quintavalle, A. (2001). The poster in history. New York: W.W. Norton.
Shaw, M. (2012). Copywriting: successful writing for design, advertising, and marketing. London: Laurence King.
Bourdieu, P. (1984). Distinction: A social critique of the Judgement of Taste. Routledge & Kegan Paul Ltd.
Assessment
Formative
This is how we’ll give you feedback as you are learning. It is not a formal test or exam.
Portfolio FeedbackSummative
This is how we’ll formally assess what you have learned in this module.
Method | Percentage contribution |
---|---|
Portfolio | 100% |
Referral
This is how we’ll assess you if you don’t meet the criteria to pass this module.
Method | Percentage contribution |
---|---|
Portfolio | 100% |
Repeat
An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.
Method | Percentage contribution |
---|---|
Portfolio | 100% |
Repeat Information
Repeat type: Internal