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The University of Southampton

ARTD6121 Final Project (Design Management)

Module Overview

On this module you will put into practice the research and analytical skills that you have learned on the programme. Focusing on a contemporary design management issues, you will investigate this issue thoroughly to prepare a critical paper collating, critically analysing and commenting on the ideas and viewpoints of others, together with those of your own. You will be allocated a tutor as your personal supervisor for this project who will provide you with support and guidance for the duration of the supervision period.

Aims and Objectives

Learning Outcomes

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

  • current theories and practices related to design management, arising from your in-depth research and enquiry;
  • the contemporary context and culture of design management, and the related creative industries;
  • ethical and sustainability debates relevant to Design Management issues and employability;
Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

  • demonstrate that you can think critically on contemporary design related issues reflecting on your performance and progress
  • identify and analyse data and theoretical information to evaluate their relevance and validity to design management
  • organise and synthesise a range of complex written and visual information arising from new and changing situations;
Transferable and Generic Skills

Having successfully completed this module you will be able to:

  • take responsibility for your own learning development and academic integrity;
  • demonstrate the ability to successfully manage and complete an individual project;
  • communicate effectively using a range of media.
Disciplinary Specific Learning Outcomes

Having successfully completed this module you will be able to:

  • demonstrate advanced level knowledge and understanding of the theoretical and practical issues that underpin the Design process and execution;
  • demonstrate knowledge and understanding of current design and branding strategies within a local, national and global context, and the ability to critically analyse those strategies.


This module promotes a concerted period of independent study which leads to the final resolution and presentation of your discipline-specific work for assessment. The module aims to bring together and utilise your learning and skills development in the previous modules. Through these modules you will have established and explored in increasingly ambitious ways, the scope and focus of your ideas allied to appropriate working methodologies. Preparatory lectures and seminars will be followed by a supervision period of one-to-one tutorials where your tutor will advice and guide you in a manner that will enable you to independently apply the academic skills you have acquired. This module provides you with a great opportunity to explore, research and pursue an area of design management that you are particularly interested in. You will be expected to undertake independent research projects under faculty supervision. You will be provided with full information in a handbook regarding supervision arrangements for your extended research.

Learning and Teaching

Teaching and learning methods

Teaching methods include: • Briefing • Workshops • Tutor guidance • Seminars • Lectures Learning activities include: • Independent study (Reading material as directed by tutor, analysing material delivered during taught sessions, writing up notes, reflecting on taught material and feedback, conducting research where appropriate, analysing results and writing up assignment).

Independent Study588
Total study time600

Resources & Reading list

Yin, R.K. (2013). Case Study Research. 

Brennen, B.S (2012). Qualitative Research Methods for Media Studies. 

Bryman, A (2012). Social Research Methods. 

Saunders, M.N.K, Lewis, P. and Thornhill, A. (2012). Research Methods for Business Students. 

Gray, D.E. (2013). Doing Research in the Real World. 

Koskinen, L and Zimmerman, J (2011). Design Research Through Practice: From the Lab, Field and Showroom. 

Bell, J. and Waters, S. (2014). Doing Your Research Project. 

Banks, M. and Zeitlyn, D. (2015). Visual Methods in Social Research. 

Laurel, B. (2004). Design Research: Methods and Perspectives. 

Cottrell, S. (2014). Dissertations and Project Reports. 



Interim Report


MethodPercentage contribution
Critical Paper  (10000 words) 100%


MethodPercentage contribution
Critical Paper  (10000 words) 100%

Repeat Information

Repeat type: Internal & External


Costs associated with this module

Students are responsible for meeting the cost of essential textbooks, and of producing such essays, assignments, laboratory reports and dissertations as are required to fulfil the academic requirements for each programme of study.

In addition to this, students registered for this module typically also have to pay for:


Recommended texts for this module may be available in limited supply in the University Library and students may wish to purchase the mandatory/additional reading text as appropriate.

Travel Costs for placements

Reasonable travel costs for study trips which may related to research. These will not be covered by the University.

Please also ensure you read the section on additional costs in the University’s Fees, Charges and Expenses Regulations in the University Calendar available at

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